Recently Sudheer Babu, brother-in-law of prince Mahesh Babu was sharing his thoughts on Tollywood. He reportedly stated that Tollywood is tougher than the other film industries. He maintained that the Telugu audience is very demanding as they have seen some really talented powerful stars. Currently, Sudheer is busy with the shooting of his new movie being directed by Akella Vamsi Krishna. This is slated to be an action entertainer.